Introduction
“Beyond Knowledge—A Gateway to the World”
Education must serve as a bridge that connects children to the world.
A Message from Kelly Oh , CEO of Luden Kids
I have always asked myself:
“Is there a way for children to truly enjoy learning?”
“Instead of raising children who simply know a lot, can we nurture children who understand the world and communicate with warmth?”



Homo Ludens — The Playing Human
That question is where the name “Luden Kids” began.
“Luden” comes from the Latin word Ludens, meaning “the playing human.”
As expressed in Homo Ludens, humans learn and create culture through play.
That’s why Luden Kids doesn’t see children as passive recipients of knowledge—we see them as individuals who grow through play and hands-on experience.
A Total Education Content Company Leading the Early Childhood and Primary Education Market
We approach education not as the mere delivery of content, but as an experience that connects with life.
We make math and science as engaging as games, and language and social studies as immersive as storytelling.
A space where children laugh, ask questions, and think for themselves as they learn—That is the vision we pursue at Luden Kids.
As a total education content provider leading the early childhood and primary education market, we’ve earned the trust of educational institutions both in Korea and abroad through our MTS language device system, integrated play-based learning, and metaverse-powered content. Since 2017, we’ve also been actively expanding overseas, with exports centered in Bangkok, Thailand, taking the lead in promoting K-EDU worldwide.
Luden Kids will continue to bring children the true joy of learning—rooted in the spirit of Ludens.
Thank you.
